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The Tenovos Content Readiness
& Valuation Assessment

A path to optimizing your content.  

 

Guide decisions about content investments, infrastructure, Gen AI applications, content utilization, reuse and content effectiveness.

The Tenovos Content Readiness & Valuation Assesment helps brands and organizations assess and optimize the value of their marketing content–images, graphics, video, 3D renderings, and more.

How does it work?

The assessment includes the following considerations:

  • Content Inventory & Visualization: Collects and visualizes content repositories across the enterprise and work-streams, regardless of storage location (ex. DAM, Box, Dropbox, Sharepoint, Drive, File Servers, cloud storage), on & off prem
  • Media Type Analysis: Looks across media types within the content/media supply chain
  • Performance Metics: Evaluates productivity & performance metrics across the content journey
  • Metadata Quality: Examines the quality & value of metadata
  • Martech Integrations: Works across content-related martech stack integrations (ex. PIM, MRM, CWM, eCommerce, Creative/Studio, CMS/Web)
  • Automations & AI Opportunities: Identify opportunities for automation and Gen AI applications

Business Value:

  • Optimize Content Budgets: Identify opportunities to optimize content budgets, content reuse and lowers costs associated with production
  • Monetize Assets: Align untapped monetization of assets or new opportunities for revenue streams
  • Improve Creativity & Speed: Realize better creative outcomes and speeds time to market
Exclusive AWS Offer:

Complementary Content Valuation Assessment

The framework is organized across 4 milestones, each as a distinct workshop providing a collaborative environment with enterprise business & technical stakeholders.

Build towards a jointly defined roadmap–from opportunities to actions to potential business impact.

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Milestone 1: Content Valuation Assessment

1

Duration:

Half-day to one-day virtual or on-site initial workshop
2

Eligibility:

Offered exclusively to AWS customers (business and technology leaders) nominated by their account teams
3

Output:

A snapshot of the content optimization opportunities and preliminary content audit results in a visually rich interface utilizing Tenovos Glass

Milestones 2 – 4: Subsequent Workshop Considerations

Subsequent workshops will take the outputs of the Content Valuation Assessment and layer-in additional considerations including:

1

Content/Media Supply Chain:

Review current state of your content/media supply chain & active initiatives aimed at improvements
2

Optimization Opportunities:

Explore opportunities for optimizations using automations, integrations and Gen AI
3

Roadmap Development:

Document a mutually defined roadmap outlining key elements of an enterprise-wide Content Valuation program

Get Started

To be considered for the complementary Milestone 1 workshop session, complete the application form or contact your AWS account manager.

Milestones 2-4 are priced separately and based on outputs from the Content Valuation Assessment, and may be supported via a collaborative effort between Tenovos and select partners.

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