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October 14, 2021

Capturing Data Across The Story Lifecycle

When marketers talk about data and analytics, we are most often referring to performance data, i.e., what was the outcome…

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Tenovos Why Stories Not Assets Graphic with Dots and Fabric
August 18, 2020

Stop Talking About Assets. Start Talking About Stories.

“That asset made me laugh so hard, I cried.” “When you get here, I’ve got to show you this asset.”…

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